WORKSHEET: DEVELOPING YOUR DATA GATHERING STRATEGY

Fill in the sample matrix below to develop your data gathering strategy.

Notes:

Indicator: Based on the indicators defined in PHASE 1 STEP 4. Distinguish between qualitative and quantitative indicators.

Data Source: Where will the data come from? who will provide the data?

Method/Tool: How will data be obtained?

Time/Frequency: When will data gathering start? how often?

An Evaluation of the Effectiveness of an Online Facility (web and mailing list) for a Violence Against Women (VAW) campaign

Indicator	Data Source	Method/Tool	Time/Frequency
Number of visitors to the VAW website	Web statistics	Record and gather web statistics	Monthly (from beginning of project)
Sex of mailing list subscribers	Mailing list subscribers	Ask subscribers to indicate their sex and monitor responses	Monthly
Expression of denouncement of VAW	Mailing list subscribers	Monitor the posts made in the mailing list	Monthly
	Mailing list subscribers	Online interviews with mailing list subscribers	Mid-project (6 months after project has begun)

Some indicators that were identified may have more than one data source and method or tool.